Alinea Analytics’ most recent numbers reveal a breathtaking snapshot of the commercial success of Electronic Arts’ latest military shooter. According to the report, total Battlefield 6 sales have surpassed 65 million copies sold worldwide. It seems this insane amount of Battlefield 6 sales has resulted in a ton of cash, bringing in more than $350 million in total revenue to-date for the publisher.
Having this level of success would put Battlefield 6 sales worldwide up there with its closest competitor Call of Duty, something that Electronic Arts has strategically focused on.
Digging into these Battlefield 6 sales numbers shows some interesting trends about the player base. The largest sales platform for Battlefield 6, not surprisingly was Steam [for PC]. A whopping 56.7% of all Battlefield 6 sales come form Valve’s platform, with over 3.5 million copies, and more than $220 million in revenue. Console Battlefield 6 sales force a much tighter race.
PlayStation 5 : 23.7% of the sales of Battlefield 6 for PS5 versus Xbox Series S|X 19.6%. Moreover, the PS5 has a much larger install base, which means that Xbox fans, who have an established history with shooter IPs, must be really into it to be closing such a big market share gap.
In other lockdown Battlefield 6 sales news, backed up by even more positive news for EA — player retention. According to Alinea Analytics, the game is showing an “incredibly flat” daily active users curve. Which overall means that the key players that were responsible for the early Battlefield 6 sales remain invested in the game, with engagement leak very minimal.
We have that constant activity, plus new users still buying the game, which makes a nice, growing ecosystem. The strength of these Battlefield 6 sales, and the player engagement that followed, are the clearest signs that the game could stick around for the long haul.
The analyst firm also analyzed the gaming behavior of the people who bought Battlefield 6 these Steam records. The data also reveals that buyers frequently play other shooters like Call of Duty, Helldivers 2, and The Finals, suggesting a very engaged shooter playerbase. Steam Battlefield 6 sales from the US represent a third of the total, followed by China who take a sizeable 15%. 3% of Battlefield 6 sales in Japan are sold via Steam, suggesting a growing legion of PC shooter fans in an area where FPSes typically leave more of an impression.
This represents an early brick in EA’s live service ambitions, but they are monumental Battlefield 6 sales figures. The developers are already polishing the game, and Season 1 is set to start on October 28 with more maps, modes, and weapons to maintain the community buzz. Additionally, the just-about-to-launch Battle Royale mode that is currently being meticulously tested may be the final piece in getting the game numbers up to EA’s ambitious 100 million target. Battlefield 6 If current sales and retention trends continue Battlefield 6 that goal could be achieved.
